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24 Jan

He made me feel relaxed and captured a lot of great different looks for me. Within 6 weeks on a dating website with my new photos I have met a wonderful guy and things are going great!

Kevin was my photographer and he did an amazing job. He was pleasant to work with as well and very accommodating.

of singles crawl dating sites and apps, flipping through photos and profiles of potential matches. Here at WIRED, we couldn’t help but think there might be a better way to optimize your chances, so we pulled massive amounts of data from Ok Cupid and Match.com, searching for tips that might help you master Internet dating and find someone awesome.

We couldn’t have done any of this without the help of the data maestros at Match and Ok Cupid: Christian Rudder, cofounder and president of Ok Cupid, and Jim Talbott, director of consumer insights at

These guys and their data teams ran queries of all kinds and pulled spreadsheet after spreadsheet of information to try and answer our strange questions.

Zohar Lazar Buried in all that data were some surprising facts about how to optimize your dating profile.

If you’re a gay man, pose outdoors—48 percent of the profile pics of the most popular gay men on Ok Cupid were snapped outside. ) Selfies are acceptable for women (45 percent of top-ranking straight women used them, as did 4 percent of lesbians), but not so much for men.