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Let’s take a look at nine things you (probably) didn’t know about dating for older adults: It seems counter-intuitive to say that people characterized by one attribute — how old they are — don’t care as much about age when looking for a companion, but it’s true.Young people are incredibly age-prejudiced, to such an extent that age is one of the most important filter criteria used to find a match on online dating sites. Age is the second-most important attribute used to help users determine if they’re interested in a potential match (after the photo).This means that there are more seniors and baby boomers than ever before looking for some companionship to fill the void of their prior partner.Because no matter how old you get, one thing about human nature never changes: nobody likes feeling lonely.This scenario is not just on Match.com, but on E-harmony, Ourtime, Plenty of Fish, OK Cupid, and the rest of the dating websites.

Combining content and data, we offer advertisers efficient ways to drive sales and brand awareness.More than any other activity, dinner is where older adults feel the isolation of being alone most strongly.This is why, for most older adults, a dinner date is the most important first step towards finding companionship.Whatever the reason, most older adults will tell you that how someone looks is doesn’t matter much in their search to find a companion.One thing we have been struck with has been the important role that dinner plays in the social (or not-so-social) lives of most older adults.Maybe this is because older adults are wise enough to know that looks have very little to do with whether someone is going to be a kind, loving and caring companion.Maybe it’s because the physical nature of attractiveness changes when you get older, or maybe they know that being “hot and sexy” is more a function of your personality than how you look.Nobody likes the idea of spending years cooking for themselves and eating alone.And always being the lone single person when your married friends want to catch up for dinner starts to become a little tiresome.Take a quick look at the Tinder user interface to the left.What stands out as the most important aspect of a person when determining if you may be a potential match? With Tinder (and pretty much every other online dating system on the market today) the photo is all-important.